Contact Erin Trafford | Start Your Story Strategy Today

Work with me

Choose the Path that Meets your Moment

Workshops & On Demand Resources

1:1 Private Coaching

Fractional Corporate Comms Consulting

The New Rules of Thought Leadership in a Distracted World:

Refine your executive messaging to cut through the noise, command attention, and build instant credibility.

Cultivating Leadership in the Age of Distrust:

Create a trust-driven story strategy delivering exactly what your key audience needs when they need it.

The New Model for Organizational Thought Leadership:

Build a future-proof storytelling system that strengthens brand authority, deepens audience trust, and drives impact.

For leaders who are ready to stop performing and start showing up in the most authentic light possible.

A 10-day live experience bridging storytelling, energetics and truth.

The Unravel Experience

coming soon

Identify and begin to feel your deepest inner blocks to communicating effectively.

7 hour audio vault of transformational coaching through somatics and strategy.

Story & Somatics

be embodied

A repeat process you can use again and again with your team and in your business each quarter.

5 module on demand diagnostic to help you refine exactly who you need to reach to hit your goals.

The Clarity Sprint

get clear

Audience Takeawways:

Gain a clear framework for aligning executive messaging with audience expectations.

Learn why most thought leadership fails—and how to craft messages that resonate.

Walk away with practical strategies to make your LinkedIn, keynotes, and media appearances more impactful.

Audience Takeawways:

Understand the critical shift from attention-grabbing to trust-building.

Learn how to align your media presence with audience needs for deeper engagement.

Discover a repeatable system for creating credibility-driven content across LinkedIn, newsletters, and speaking engagements.

Audience Takeawways:

Learn why traditional PR models no longer work—and what to do instead.

Discover how to develop a story-driven media strategy that scales trust.

Gain tools to create long-term influence through owned media, content strategy, and leadership messaging.

The narrative advantage podcast

YOUR ESSENTIAL BLEND OF STRATEGY, STORY AND UNABASHED WOO.

Join me for your weekly hit of 'tell it like it is' and let's build it 'to be how we want it to be'.

This podcast is my no holds barred evolution that will open you up to the backstage of business building, embodiment, true leadership and, of course, developing your Narrative Advantage.